Dubai, UAE, Could 22, 2024, ZEX PR WIRE, Delivering on its dedication to supply engaged and empowered reside streaming premier sports activities experiences to its customers, myco, the main web3 video streaming platform has secured the digital streaming rights for six prestigious ICC tournaments for two years. This consists of the T20 World Cup 2024 set to happen within the Caribbean and the USA in June 2024, and the ODI Champions Trophy, scheduled for early 2025 together with Ladies’s T20 & ODI Worldcup for PK area. Moreover so as to convey the Cricket World Cup and different main cricket tournaments like IPL, PSL, MCL to its worldwide audiences, myco has additionally secured a strategic partnership with main Sports activities channel in US & Canada “Willow TV” which might be obtainable on myco on a subscription mannequin for all North American Cricket Lovers.
This newest improvement follows myco’s profitable acquisition of the reside streaming rights for the just lately concluded Pakistan Tremendous League 9, with Season 10 already secured for subsequent yr. The platform’s journey with main cricket tournaments started with the resounding success of the ICC World Cup 2023, which not solely laid the muse for additional acquisitions but additionally showcased the immense potential of its distinctive web3 mannequin which resulted in a median engagement time of over half-hour in comparison with its web2 counterparts which have common classes underneath 10 minutes. Vital to notice that whereas that is the primary main sports activities providing for the North American customers, myco has prior to now streamed numerous Worldwide sports activities tournaments in MENA & South East Asia like English Premier League and a number of other vital sports activities equivalent to tennis, padel, squash, MMA, karate, boxing, racing, backgammon and e-sports.
Somair Rizvi, Co-founder & CEO Enterprise Operations at myco, expressed pleasure about securing the rights for ICC tournaments, stating, “We are thrilled to bring the excitement of the ICC World Cup to cricket fans across Pakistan & North America through our partnership with Willow TV for the next two years. This partnership reaffirms our commitment to providing access to thrilling sporting events while empowering viewers through our innovative web3 model.”
About myco:
myco is the quickest rising web3 streaming platform within the World with a various vertically built-in content material slate starting from reside sports activities, movie, documentaries to influencer and user-generated content material (UGC). We’re fueled by the imaginative and prescient of constructing a video content material tremendous dApp that delivers true empowerment and possession to each viewers and content material creators or publishers, with a very decentralized on-chain financial layer and an on-chain video infrastructure layer.
With over 10 million registered customers in over 190 nations and a various content material library that includes 200+ reside sports activities occasions, 1000+ watch hours, and 50+ unique productions, myco stands as a premier vacation spot for sports activities lovers. The platform’s has in depth partnerships with over 2000 creators and influencers together with some excessive finish associate channels and over 1M consumer generated (UGC) movies on the platform. Until date the platform has completed greater than 2.5 MN micro fee transactions rewarding customers and creators for his or her participation throughout the platform’s economic system.